AMERICAN REBEL HOLDINGS INC

NASDAQ: AREB (American Rebel Holdings, Inc.)

Last update: 02 Oct, 5:32PM

0.930

0.02 (2.09%)

Previous Close 0.911
Open 0.950
Volume 3,260,445
Avg. Volume (3M) 1,337,169
Market Cap 9,840,345
Price / Sales 0.160
Price / Book 1.65
52 Weeks Range
0.515 (-44%) — 97.38 (10368%)
Earnings Date 12 Aug 2025 - 18 Aug 2025
Profit Margin -201.89%
Operating Margin (TTM) -118.12%
Diluted EPS (TTM) -83.13
Quarterly Revenue Growth (YOY) -37.90%
Total Debt/Equity (MRQ) 308.67%
Current Ratio (MRQ) 0.400
Operating Cash Flow (TTM) -5.66 M
Levered Free Cash Flow (TTM) -1.76 M
Return on Assets (TTM) -66.08%
Return on Equity (TTM) -371.97%

Market Trend

Short Term Medium Term
Industry Footwear & Accessories (US) Mixed Bearish
Footwear & Accessories (Global) Mixed Bearish
Stock American Rebel Holdings, Inc. Mixed Mixed

AIStockmoo Score

-1.5
Analyst Consensus NA
Insider Activity NA
Price Volatility -2.0
Technical Moving Averages 0.0
Technical Oscillators -2.5
Average -1.50

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American Rebel Holdings Inc develops self-defense, safe storage, and patriotic product areas using a wholesale distribution network, utilizing personal appearances, musical venue performances, as well as e-commerce and television. It designs, manufactures, and markets concealed carry products. It offers products ranging in Backpacks, jackets, coats, and Others. The Company views its operations and manages its business as one operating segment engaged in patriotic goods, comprised of safes, soft goods, and beer.

Sector Consumer Cyclical
Industry Footwear & Accessories
Investment Style Small Value
% Held by Insiders 1.53%
% Held by Institutions 3.32%

Ownership

Name Date Shares Held
Creekmur Asset Management Llc 30 Jun 2025 200
Mcilrath & Eck, Llc 30 Jun 2025 29

No data within this time range.

No data within this time range.

Date Type Details
13 Oct 2025 Announcement American Rebel Light Beer Secures Spring 2026 Distribution Placement Across All 416 Southeastern Grocers Locations — Including Winn-Dixie, Harvey’s, and Fresco y Más — Marking a Major Regional Expansion with the #19 U.S. Grocery Chain
10 Oct 2025 Announcement Meet the Companies - New to The Street's Accredited Investor Event Returns October 21-22 at Hudson Yards, NYC
09 Oct 2025 Announcement American Rebel Holdings, Inc. (NASDAQ: AREB) to Showcase America’s Patriotic Beer - American Rebel Light at the Annual 2025 National Beer Wholesalers Association (NBWA) Convention in Las Vegas, Nevada
06 Oct 2025 Announcement American Rebel Holdings, Inc. (NASDAQ: AREB) Makes $1.5 Million Strategic Investment in RAEK — Building the First-Party Data Engine for the AI Economy
02 Oct 2025 Announcement Champion Safe Company Expands Dealer Network with Guardian Lock & Security in Bismarck, North Dakota
02 Oct 2025 Announcement American Rebel Holdings, Inc. (NASDAQ: AREB) Planned Strategic 1-for-20 Reverse Stock Split with Round Lot Shareholder Protection to begin trading on a post-split adjusted basis on October 3, 2025
29 Sep 2025 Announcement American Rebel Holdings, Inc. (NASDAQ: AREB) and TSR Nitro Celebrate the American Rebel Beer Dodge Hellcat Victory at NHRA Midwest Nationals—Matt Hagan Wins Big in St. Louis
26 Sep 2025 Announcement American Rebel Light Beer to be Primary Sponsor on Tony Stewart Top Fuel Dragster, Matt Hagan Funny Car and John Hall Pro Stock Motorcycle at NHRA Midwest Nationals September 26 – 28
26 Sep 2025 Announcement Champion Safe Showcases Premium Safes at Maricopa County Home Show
26 Sep 2025 Announcement American Rebel (NASDAQ: AREB) Announces Fully Resolved Bank of America (“BofA”) Default, Eliminates Risk, and Secures Long-Term Financing Flexibility with Streeterville Capital LLC
23 Sep 2025 Announcement AMERICAN REBEL ANNOUNCES 1-FOR-20 REVERSE STOCK SPLIT WITH ROUND LOT SHAREHOLDER PROTECTION TO BE EFFECTIVE ON OCTOBER 3, 2025
15 Sep 2025 Announcement American Rebel Holdings, Inc. (NASDAQ: AREB) Announces Updated Structure of 218 3rd Avenue Transaction Company Reaffirms Commitment to Strategic Property Acquisition and Nashville Expansion
10 Sep 2025 Announcement American Rebel (NASDAQ: AREB) Makes Minority Investment in Schmitty’s Herbal Snuff and Pouches to Enter $10B Smokeless Market
29 Aug 2025 Announcement American Rebel Light Beer Launches in Indiana with Zink Distributing, Delivering Record-Breaking Market Penetration and On-Premise Momentum
28 Aug 2025 Announcement American Rebel Holdings files timely Nasdaq hearing request ahead of Aug. 27 deadline; hearing set Sept. 30; updates stockholders’ equity, corporate actions, and Form 8-K filings.
28 Aug 2025 Announcement American Rebel Holdings Clarifies: No Amended S-1 Filed on August 28; Webull/Benzinga Posts Mischaracterized Prior June 3 Filing
27 Aug 2025 Announcement American Rebel Light Beer Elevates Cornwell Quality Tools NHRA U.S. Nationals in Indianapolis as Official Beer Sponsor, Boosting Brand Visibility Through Fan Engagement, Strategic Motorsports Partnership, and CEO Andy Ross Live Performances
20 Aug 2025 Announcement American Rebel Light Beer Expands into Western North Carolina with Budweiser of Asheville, Inc.
19 Aug 2025 Announcement Champion Safe Co. Welcomes Mountain Pass Safes: Montana’s Rising Leader in Security and Service
15 Aug 2025 Announcement American Rebel Light Beer Powers NHRA Brainerd Nationals with ‘Battle for the Rebel Axe,’ Primary Sponsors - TSR Nitro, Minnesota Beer Launch, Andy Ross Live, and Rebel Segment planned for FOX TV Broadcast
14 Aug 2025 Announcement America’s Patriotic Beer – American Rebel Light – Takes Center Stage at NHRA Brainerd International Raceway’s Biggest Fan Party in The Zoo with ‘Battle for the Rebel Axe” and CEO Andy Ross Live in Concert
13 Aug 2025 Announcement American Rebel Holdings, Inc. (NASDAQ: AREB) Announces Agreement with C&L Distributing, Minnesota’s Leading Beer Distributor, Becomes Latest Top-Tier Partner for American Rebel Light Beer
12 Aug 2025 Announcement American Rebel Light Beer Wins Big at Knoxville Nationals—Uniting Sprint Car Racing, Patriotism, and Retail Placements with Knoxville Nationals and Jason Meyers Racing Sponsorship
08 Aug 2025 Announcement American Rebel Light Beer is Delivering Powerful Sales Performance and Increasing Market Share Momentum at its Inaugural Debut at the Knoxville Nationals, Approximately 25,000 Fans Expected Saturday
07 Aug 2025 Announcement Champion Safe Co. Reports 30% Sales Growth with Northwest Safe — The Northwest’s Premier Retailer and a National Voice in Safe Security
05 Aug 2025 Announcement American Rebel Holdings, Inc. (NASDAQ: AREB) Reports Triple-Digit Reorders and Accelerated Sell-Through for American Rebel Light Beer at Authorized and Active Total Wine & More Locations
29 Jul 2025 Announcement American Rebel Holdings, Inc. (NASDAQ: AREB) Ignites Second National Media Blitz with Bold New TV and Digital Ads to Increase Investor Awareness and to Target Patriotic Consumers
23 Jul 2025 Announcement American Rebel Light Beer Builds Sales and Initial Placement Velocity with Independent Retailers Ahead of National Reset Season
22 Jul 2025 Announcement American Rebel (NASDAQ: AREB) and American Rebel Light Beer Congratulate Matt Hagan on his Victory at the Muckleshoot Casino Resort NHRA Northwest Nationals
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