THE CLOROX COMPANY (NYSE: CLX)

THE CLOROX COMPANY

NYSE: CLX (Clorox Company (The))

Last update: 22 Jun, 6:33PM

120.77

-0.16 (-0.13%)

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Previous Close	120.93
Open	120.92
Volume	4,705,029
Avg. Volume (3M)	1,633,541
Market Cap	14,885,264,384

Price / Earnings (TTM)	21.68
Price / Earnings (Forward)	19.72
Price / Sales	2.15
Price / Book	46.76

52 Weeks Range	120.33 (-0%) — 171.37 (41%)
Earnings Date	30 Jul 2025 - 4 Aug 2025
TTM Dividend Yield	3.03%

Market Trend

		Short Term	Medium Term
Industry	Household & Personal Products (US)	Bearish	Bearish
	Household & Personal Products (Global)	Bearish	Bearish
Stock	Clorox Company (The)	Bearish	Bearish

AIStockmoo Score

0.0

Analyst Consensus	-0.5
Insider Activity	3.0
Price Volatility	0.5
Technical Moving Averages	-2.5
Technical Oscillators	-0.5
Average	0.00

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Since its inception more than 100 years ago, Clorox has grown to play in a variety of categories across the consumer products space, including cleaning supplies, laundry care, trash bags, cat litter, charcoal, food dressings, water-filtration products, and natural personal-care products. Beyond its namesake brand, the firm’s portfolio includes Liquid-Plumr, Pine-Sol, S.O.S, Tilex, Kingsford, Fresh Step, Glad, Hidden Valley, KC Masterpiece, Brita, and Burt’s Bees. Just less than 85% of Clorox’s sales stem from its home turf.
Sector	Consumer Defensive
Industry	Household & Personal Products
Investment Style	Mid Core
% Held by Insiders	0.21%
% Held by Institutions	83.68%

52 Weeks Range	120.33 (-0%) — 171.37 (41%)
Price Target Range	119.00 (-1%) — 137.00 (13%)
High	137.00 (Morgan Stanley, 13.44%)	Hold
Median	134.50 (11.37%)
Low	119.00 (Barclays, -1.47%)	Sell
Average	130.83 (8.33%)
Total	5 Hold, 1 Sell
Avg. Price @ Call	124.88

Firm	Date	Target Price	Call	Price @ Call
Wells Fargo	25 Sep 2025	125.00 (3.50%)	Hold	122.71
Wells Fargo	05 Sep 2025	130.00 (7.64%)	Hold	127.03
JP Morgan	08 Sep 2025	135.00 (11.78%)	Hold	125.87
JP Morgan	25 Jul 2025	140.00 (15.92%)	Hold	130.81
Morgan Stanley	01 Aug 2025	137.00 (13.44%)	Hold	123.10
UBS	17 Jul 2025	134.00 (10.95%)	Hold	129.26
Barclays	15 Jul 2025	119.00 (-1.47%)	Sell	124.17
Citigroup	15 Jul 2025	135.00 (11.78%)	Hold	124.17

Name	Avg. Buy ($)	Avg. Sell ($)	Net Quantity	Net Value ($)
BARTON NINA	124.85	-	7,208	899,919
BELLET LUC	124.85	-	7,368	919,895
GRIER STACEY	124.85	-	3,364	419,995
HILT ANGELA C	124.85	-	7,048	879,943
HYDER CHRIS T	124.85	-	7,208	899,919
MARRINER KIRSTEN	124.85	-	7,689	959,972
PECK LAURENE E	124.85	-	1,441	179,909
RENDLE LINDA J	124.85	-	34,281	4,279,983
REYNOLDS ERIC H	124.85	-	9,611	1,199,933
Aggregate Net Quantity				85,218
Aggregate Net Value ($)				10,639,467
Aggregate Avg. Buy ($)				124.85
Aggregate Avg. Sell ($)				-

Name	Holder	Date	Type	Quantity	Price	Value ($)
RENDLE LINDA J	Officer	16 Sep 2025	Acquired (+)	34,281	124.85	4,279,983
BELLET LUC	Officer	16 Sep 2025	Acquired (+)	7,368	124.85	919,895
REYNOLDS ERIC H	Officer	16 Sep 2025	Acquired (+)	9,611	124.85	1,199,933
BARTON NINA	Officer	16 Sep 2025	Acquired (+)	7,208	124.85	899,919
HYDER CHRIS T	Officer	16 Sep 2025	Acquired (+)	7,208	124.85	899,919
MARRINER KIRSTEN	Officer	16 Sep 2025	Acquired (+)	7,689	124.85	959,972
HILT ANGELA C	Officer	16 Sep 2025	Acquired (+)	7,048	124.85	879,943
GRIER STACEY	Officer	16 Sep 2025	Acquired (+)	3,364	124.85	419,995
PECK LAURENE E	Officer	16 Sep 2025	Acquired (+)	1,441	124.85	179,909

Date	Type	Details
16 Sep 2025	Announcement	Clorox Declares Regular Quarterly Dividend of $1.24 Per Share
03 Sep 2025	Announcement	CloroxPro Unveils New Screen+ Sanitizing Wipes, Designed to Safely Clean and Sanitize Sensitive Electronics
21 Aug 2025	Announcement	Hidden Valley® Ranch Picks Up Checked Bag Fees for Labor Day Travelers Who Pack the Flavor
14 Aug 2025	Announcement	Clorox to Present at Barclays Global Consumer Staples Conference
13 Aug 2025	Announcement	Kingsford® Announces Pass The Tongs, a National HBCU Partnership to Empower the Next Generation of Barbecue Culture
31 Jul 2025	Announcement	Clorox Reports Q4 and FY25 Results, Provides FY26 Outlook
30 Jul 2025	Announcement	Clorox Increases Quarterly Dividend to $1.24 Per Share
10 Jul 2025	Announcement	Clorox Announces July 31 Webcast of Fourth-Quarter and Fiscal Year 2025 Results

TTM Dividend Yield	3.03%
5Y Average Dividend Yield	2.88%
Payout Ratio	87.25%
Expected Next Dividend Payment	Feb 2026

Ex Date	Announcement Date	Payment Date	Details
23 Apr 2025	25 Feb 2025	09 May 2025	1.22 Cash
29 Jan 2025	19 Nov 2024	14 Feb 2025	1.22 Cash
23 Oct 2024	17 Sep 2024	07 Nov 2024	1.22 Cash
14 Aug 2024	30 Jul 2024	30 Aug 2024	1.22 Cash
23 Apr 2024	28 Feb 2024	10 May 2024	1.2 Cash
23 Jan 2024	14 Nov 2023	09 Feb 2024	1.2 Cash
24 Oct 2023	20 Sep 2023	09 Nov 2023	1.2 Cash
08 Aug 2023	27 Jul 2023	25 Aug 2023	1.2 Cash
25 Apr 2023	14 Feb 2023	12 May 2023	1.18 Cash
24 Jan 2023	15 Nov 2022	10 Feb 2023	1.18 Cash
25 Oct 2022	20 Sep 2022	10 Nov 2022	1.18 Cash
26 Jul 2022	12 Jul 2022	12 Aug 2022	1.18 Cash
26 Apr 2022	15 Feb 2022	13 May 2022	1.16 Cash
25 Jan 2022	16 Nov 2021	11 Feb 2022	1.16 Cash
26 Oct 2021	21 Sep 2021	10 Nov 2021	1.16 Cash
27 Jul 2021	02 Jun 2021	13 Aug 2021	1.16 Cash
20 Apr 2021	09 Feb 2021	07 May 2021	1.11 Cash
26 Jan 2021	18 Nov 2020	12 Feb 2021	1.11 Cash
03 Nov 2020	22 Sep 2020	20 Nov 2020	1.11 Cash
28 Jul 2020	19 May 2020	14 Aug 2020	1.11 Cash
21 Apr 2020	11 Feb 2020	08 May 2020	1.06 Cash
28 Jan 2020	20 Nov 2019	14 Feb 2020	1.06 Cash
29 Oct 2019	18 Sep 2019	15 Nov 2019	1.06 Cash
30 Jul 2019	21 May 2019	16 Aug 2019	1.06 Cash
23 Apr 2019	13 Feb 2019	10 May 2019	0.96 Cash
22 Jan 2019	14 Nov 2018	08 Feb 2019	0.96 Cash
30 Oct 2018	19 Sep 2018	16 Nov 2018	0.96 Cash
31 Jul 2018	22 May 2018	17 Aug 2018	0.96 Cash
24 Apr 2018	13 Feb 2018	11 May 2018	0.96 Cash
23 Jan 2018	14 Nov 2017	09 Feb 2018	0.84 Cash
24 Oct 2017	12 Sep 2017	13 Nov 2017	0.84 Cash
17 Jul 2017	08 May 2017	04 Aug 2017	0.84 Cash
17 Apr 2017	07 Feb 2017	05 May 2017	0.8 Cash
23 Jan 2017	15 Nov 2016	10 Feb 2017	0.8 Cash
24 Oct 2016	13 Sep 2016	14 Nov 2016	0.8 Cash
25 Jul 2016	16 May 2016	12 Aug 2016	0.8 Cash
18 Apr 2016	09 Feb 2016	06 May 2016	0.77 Cash
25 Jan 2016	17 Nov 2015	12 Feb 2016	0.77 Cash
26 Oct 2015	15 Sep 2015	13 Nov 2015	0.77 Cash
20 Jul 2015	11 May 2015	07 Aug 2015	0.77 Cash
20 Apr 2015	10 Feb 2015	08 May 2015	0.74 Cash
26 Jan 2015	18 Nov 2014	13 Feb 2015	0.74 Cash
27 Oct 2014	16 Sep 2014	14 Nov 2014	0.74 Cash
21 Jul 2014	12 May 2014	08 Aug 2014	0.74 Cash
21 Apr 2014	11 Feb 2014	09 May 2014	0.71 Cash
27 Jan 2014	19 Nov 2013	14 Feb 2014	0.71 Cash
28 Oct 2013	17 Sep 2013	15 Nov 2013	0.71 Cash
22 Jul 2013	13 May 2013	09 Aug 2013	0.71 Cash
22 Apr 2013	13 Feb 2013	10 May 2013	0.64 Cash
18 Jan 2013	13 Nov 2012	15 Feb 2013	0.64 Cash
22 Oct 2012	12 Sep 2012	16 Nov 2012	0.64 Cash
23 Jul 2012	14 May 2012	10 Aug 2012	0.64 Cash
23 Apr 2012	14 Feb 2012	11 May 2012	0.6 Cash
24 Jan 2012	15 Nov 2011	13 Feb 2012	0.6 Cash
24 Oct 2011	13 Sep 2011	14 Nov 2011	0.6 Cash
25 Jul 2011	18 May 2011	12 Aug 2011	0.6 Cash
25 Apr 2011	15 Feb 2011	13 May 2011	0.55 Cash
25 Jan 2011	16 Nov 2010	14 Feb 2011	0.55 Cash
25 Oct 2010	14 Sep 2010	12 Nov 2010	0.55 Cash
26 Jul 2010	19 May 2010	13 Aug 2010	0.55 Cash
26 Apr 2010	09 Feb 2010	14 May 2010	0.5 Cash
26 Oct 2009	15 Sep 2009	13 Nov 2009	0.5 Cash
23 Jul 2009	11 Jun 2009	14 Aug 2009	0.5 Cash
23 Apr 2009	12 Feb 2009	15 May 2009	0.46 Cash
26 Jan 2009	18 Nov 2008	13 Feb 2009	0.46 Cash
24 Oct 2008	17 Sep 2008	14 Nov 2008	0.46 Cash
24 Jul 2008	14 May 2008	15 Aug 2008	0.46 Cash
23 Apr 2008	07 Feb 2008	15 May 2008	0.4 Cash
24 Jan 2008	14 Nov 2007	15 Feb 2008	0.4 Cash
29 Oct 2007	19 Sep 2007	15 Nov 2007	0.4 Cash
25 Jul 2007	24 May 2007	15 Aug 2007	0.4 Cash
25 Apr 2007	06 Feb 2007	15 May 2007	0.31 Cash
29 Jan 2007	15 Nov 2006	15 Feb 2007	0.31 Cash
27 Oct 2006	19 Sep 2006	15 Nov 2006	0.29 Cash
27 Jul 2006	17 May 2006	15 Aug 2006	0.29 Cash
26 Apr 2006	14 Mar 2006	12 May 2006	0.29 Cash
27 Oct 2005	21 Sep 2005	15 Nov 2005	0.28 Cash
27 Jul 2005	13 May 2005	15 Aug 2005	0.28 Cash
26 Apr 2005	16 Mar 2005	13 May 2005	0.28 Cash
27 Jan 2005	17 Nov 2004	15 Feb 2005	0.28 Cash
27 Oct 2004	15 Sep 2004	15 Nov 2004	0.27 Cash
26 Jul 2004	19 May 2004	13 Aug 2004	0.27 Cash
26 Apr 2004	17 Mar 2004	14 May 2004	0.27 Cash
27 Jan 2004	19 Nov 2003	13 Feb 2004	0.27 Cash
28 Oct 2003	17 Sep 2003	14 Nov 2003	0.27 Cash
29 Jul 2003	16 Jul 2003	15 Aug 2003	0.27 Cash
28 Apr 2003	19 Mar 2003	15 May 2003	0.22 Cash
29 Jan 2003	15 Jan 2003	14 Feb 2003	0.22 Cash
29 Oct 2002	18 Sep 2002	15 Nov 2002	0.22 Cash
29 Jul 2002	17 Jul 2002	15 Aug 2002	0.22 Cash
26 Apr 2002	20 Mar 2002	15 May 2002	0.21 Cash
29 Jan 2002	16 Jan 2002	15 Feb 2002	0.21 Cash
29 Oct 2001	19 Sep 2001	15 Nov 2001	0.21 Cash
30 Jul 2001	18 Jul 2001	15 Aug 2001	0.21 Cash
26 Apr 2001	21 Mar 2001	15 May 2001	0.21 Cash
29 Jan 2001	17 Jan 2001	15 Feb 2001	0.21 Cash
27 Oct 2000	20 Sep 2000	15 Nov 2000	0.21 Cash
27 Jul 2000	19 Jul 2000	15 Aug 2000	0.21 Cash
26 Apr 2000	15 Mar 2000	15 May 2000	0.2 Cash
27 Jan 2000	19 Jan 2000	15 Feb 2000	0.2 Cash
27 Oct 1999	15 Sep 1999	15 Nov 1999	0.2 Cash
28 Jul 1999	20 Jul 1999	13 Aug 1999	0.4 Cash
28 Apr 1999	17 Mar 1999	14 May 1999	0.36 Cash
25 Jan 1999	20 Jan 1999	15 Feb 1999	0.36 Cash
21 Oct 1998	16 Sep 1998	13 Nov 1998	0.36 Cash
22 Jul 1998	14 Jul 1998	14 Aug 1998	0.36 Cash
22 Apr 1998	18 Mar 1998	15 May 1998	0.32 Cash
28 Jan 1998	21 Jan 1998	13 Feb 1998	0.32 Cash
22 Oct 1997	18 Sep 1997	14 Nov 1997	0.32 Cash
24 Jul 1997	15 Jul 1997	15 Aug 1997	0.64 Cash
23 Apr 1997	19 Mar 1997	15 May 1997	0.58 Cash
29 Jan 1997	15 Jan 1997	14 Feb 1997	0.58 Cash
23 Oct 1996	18 Sep 1996	15 Nov 1996	0.58 Cash
24 Jul 1996	17 Jul 1996	15 Aug 1996	0.58 Cash
24 Apr 1996	20 Mar 1996	15 May 1996	0.53 Cash
24 Jan 1996	17 Jan 1996	15 Feb 1996	0.53 Cash
25 Oct 1995	20 Oct 1995	15 Nov 1995	0.53 Cash
26 Jul 1995	18 Jul 1995	15 Aug 1995	0.53 Cash
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Annual Dividend Yield

Year	Annual Dividend ($)	Frequency/Year	Yield %
2025	2.44	2	2.02
2024	4.84	4	2.98
2023	4.76	4	3.34
2022	4.68	4	3.34
2021	4.54	4	2.60
2020	4.34	4	2.15
2019	4.04	4	2.63
2018	3.72	4	2.41
2017	3.28	4	2.21
2016	3.14	4	2.62
2015	3.02	4	2.38
2014	2.90	4	2.78
2013	2.70	4	2.91
2012	2.48	4	3.39
2011	2.30	4	3.46
2010	1.60	3	2.53
2009	1.92	4	3.15
2008	1.72	4	3.10
2007	1.42	4	2.18
2006	0.870	3	1.36
2005	1.12	4	1.97
2004	1.08	4	1.83
2003	0.980	4	2.02
2002	0.860	4	2.09
2001	0.840	4	2.12
2000	0.820	4	2.31
1999	1.32	4	2.62
1998	1.36	4	2.33
1997	2.12	4	5.34
1996	2.22	4	8.85
1995	1.06	2	5.92
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The support, resistance and trendline levels presented has been generated by an artificial intelligence (AI) model and should be interpreted with caution.

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Entry Price (EP)

Take Profit 1 (TP1)

Take Profit 2 (TP2)

Stop Loss (SL)

Realized Profit	-
Unrealized Profit	-
Dividend Received 2025	-
Total Profit	-
Avg. Return	-
Quantity (Buy)	-
Avg. Price (Buy)	-
Quantity (Sold)	-
Avg. Price (Sold)	-

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Profit Margin	9.89%
Operating Margin (TTM)	14.45%
Diluted EPS (TTM)	5.57
Quarterly Revenue Growth (YOY)	-8.00%
Quarterly Earnings Growth (YOY)	107.50%

Total Debt/Equity (MRQ)	1,549.47%
Current Ratio (MRQ)	0.740
Operating Cash Flow (TTM)	1.03 B
Levered Free Cash Flow (TTM)	1.12 B

Return on Assets (TTM)	11.60%
Return on Equity (TTM)	318.65%

Margin of Safety (EP)
Partial Profit (TP1)
Target Profit (TP2)
Maximum Loss (SL)